Your Charm, Your Choice
Ready Made Charms
Discover ready-made charms crafted by our design team.
Custom Creations
Create a personalized charm to reflect your story.
Charms for Love, Luck & New Beginnings
Handcrafted Chains
Whether worn solo or layered together, chains are a jewelry must-have.
Mesmerising Stones
Each stone is carefully selected and set by our skilled artisans to complement your personalized jewelry.
Celebrate Moments That Matter
Layer Them, Stack Them, Play With Them! Explore our newest arrivals.
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Trish B: "This piece is very "special" to me. My heart led me to a place I have always loved."
Sylvia P: "The beauty and quality of the hinge is amazing. It works perfectly with my charms and looks beautiful with my chains. Everything I have ordered from Heather Moore is a treasure."
Chuck B.: "Love, love this charm! Always follow let your heart be your compass. Stay true to yourself. Beautiful reminder to stay the course."
Sarah: "I’m obsessed!!! I love my charm so much! I had my four dogs’ names put on mine- past & present. Thank you so much for makig such a beautiful piece for my necklace!!"
Mary Elizabeth C: "When I saw all of the beautiful options to “design” my own personalized piece of jewelry, I knew this was it! The open heart charm is so special… I will cherish this piece of jewelry forever."
Our Freehand Technique Ensures Every Charm is Unique.
Don't Know Where to Start? We're Happy to Help.
Celebrate Love, Milestones & Favorite Memories with a Range of Charms.
Uniquely Your Story, Personalized For You
Connect with one of our expert team members, either in-person at one of our showrooms or virtually, to explore designing a custom piece of jewelry.
Our Customers Stories
“We want your charms to reflect the happiness, laughter and achievement behind each story." -Heather
